What is the Players Tribune?
Twitter may still be the preferred way of hearing unfiltered opinions from professional athletes and celebrities, but Derek Jeter is trying to change the game like never before.
Jeter announced his first post-baseball endeavor just two days after his retirement in the form of The Players Tribune, “a new media platform that will present the unfiltered voices of professional athletes, bringing fans closer to the games they love than ever before. The Tribune will strive to be ‘The Voice of the Game.'”
The former Yankees captain isn’t doing this alone. Legendary Entertainment, a major player in the film and digital content industries provides Jeter’s new platform with creative and capital support while Gary Hoenig, founding editor of ESPN The Magazine, is the Editorial Director of the Tribune.
Since its October 1st announcement, it has grown into a library of articles from some of the country’s most famous athletes who have written extensively about social issues, current events, their respective sports, and each other in lengths that have never before been possible.
There are a variety of articles. For instance, Jeter wrote a personal narrative about his challenging departure from baseball after spending twenty years playing professionally for the Yankees, in “The Start of Something New.” John Urschel, a published mathematician and NFL lineman, delved into how mathematical properties apply to football in “Math Meets Football: One in 600 Billion.”
Some athletes talked about more serious topics.
Tribune Senior Editor Russell Wilson, also the starting Quarterback for the Seattle Seahawks of the NFL, debuted on The Players Tribune, with a piece on domestic violence titled “Let’s Talk About It,” following the controversy around professional sports with athletes such as Ray Rice and Adrian Peterson. He shares his opinion with the hope it will make a positive impact.
Professional athletes, who are adored by so many fans across the world, have never had the chance to have a positive influence through their writing in the way that they do now, with the Tribune.
Look at what Blake Griffin, a Senior Editor of the Tribune and forward for the Los Angeles Clippers, wrote about the Donald Sterling scandal in his piece “The Boss.” Griffin gave his take on the former Clippers owner by walking readers through an experience of attending Sterling’s annual “White Party” in 2009 where everyone was expected to attend wearing white clothing, ironic indeed. The storytelling effectively paints how Griffin felt about playing for Sterling and his reaction to the forced sale of his team to former Microsoft CEO Steve Ballmer. Griffin writes, “Steve is a good dude. He’s like a cool dad who gives you candy. Donald was like a weird uncle.”
Both Wilson and Griffin tackled the issues of domestic violence and racism, respectively, in a new way that is enlightening and entertaining. Writing makes these godly athletes seem more human and fans will want to relate to that.
Jeter had a great idea in launching The Players Tribune and it has attracted some of the biggest names in sports as contributors. Let’s see where it goes.